Support a non-binary artist and discover some catchy new music on Super Monster by Claud. How to describe their style? Well, here’s what they say on their website: “claud mintz (they/them) makes the kind of pop that goes well with a late night snack.”
If that doesn’t clear it up for you, here’s my take: this is a pop sound similar to twin icons Tegan and Sara, and the California band Muna, but also with shades of Olivia Rodrigo and Billie Eilish. With simple hooks and honest lyrics, Claud combines soft, musing ballads with more fast-paced, playful tracks for a mix that is overall optimistic, affectionate, vulnerable, and proudly queer. Listeners will be drawn in by bright, quirky album art and intriguing song titles including “Cuff Your Jeans” and “That’s Mr. Bitch to You”.
Incidentally, “That’s Mr. Bitch To You” is probably my favorite track for its light-hearted energy in response to hate (definitely my new personal anthem) – but most tracks are relaxing and enjoyable to listen to. I also recommend “Overnight” and “Falling with the Rain” for more romantic vibes, and “Ana” for a lost-love story. Most tracks will leave you humming for the rest of the day, and the lack of cynicism will keep you coming back for more.